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Key principles of effective giving from Philanthropy UK

1. Give responsibly. Be knowledgeable about the causes and organisations you are supporting. Even if you do not have time to engage directly with the recipients of your gifts, read the evaluation reports and modify your giving programme as appropriate.

2. Understand the impact of your giving. What impact do you seek? What impact do you have on the organisation and on its beneficiaries? How can you be confident that you are achieving your objectives? How will the results influence future giving decisions?

3. Seek good advice. There are a variety of sources that can advise you on your giving programme and on individual investments. These include professional advisory services - such as tailored advisory services for donors, financial advisors and community foundations - as well as informal sources of support - such as family, friends and colleagues.

To see the full version of Philanthropy UK’s “A Guide to Giving” click here.

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